Tuesday, 9 October 2012

Investigation draft






How stereotypical are the representations of woman in the action genre, with particular reference and analysis of Tomb Raider, Lara Croft and Tomorrow Never Dies from the James Bond franchise


For my research investigation I plan to discuss, how stereotypical are the representations of woman in the action genre, with particular reference and analysis of Tomb Raider, Lara Croft and Tomorrow Never Dies from the James Bond franchise. My aim within this investigation will be firstly, to question whether these films stick to the stereotypical female character roles who have little importance to the narrative, for example a damsel in distress. Secondly, whether the characters break the stereotype of a traditional representation of females and gender roles and instead portray a strong feminine character, which is in control and doesn’t rely on the male characters. Lastly I will be investigating if woman are often represented as using their body and beauty to gain power over males, rather than their minds and intellect. To assist my analysis I will apply the theories of The Male Gaze by Laura Mulvey and Prop’s Narrative theory. I will apply these theories to assist my three above objectives. Another theory I will apply is binery opposition to the James Bond franchise as there are usually two women: A strong, dominant woman and a more passive woman, binary opposition will allow me to compare and contrast these woman to see how their representations differ from each other.
               
 A dictionary definition of representation describes it as “a widely held but fixed and over simplified image or idea of a particular type of person or thing.”(1) Women, in the past, have had a very obvious stereotypical representation within film that has developed somewhat throughout time. “Women were a symbol of family, Keywords associated with women some 50 years ago were children, home and household” (2). This sums up the stereotypical view of women that, you could say, is still held in modern society. However, producers have to be subtler at how they represent this issue as we live in a modern world, where past feminism is frowned upon.

Tomb Raider was a revolutionary film, when it was released. It depicts a young, attractive and athletic woman living in a large mansion and having two male servants at her command. This does contrast to the stereotypical representation of women because it represents a woman who has power over males, which is unusual in modern film. However, to discover if this film totally opposes this representation I need to use Propp’s narrative theory to see if Lara advances the narrative and therefore breaks this stereotype. Lara could be given the role of hero in Propp’s theory, as she is the character that under takes the quest to search for “The Triangle of Light”. This suggests that she should be able to advance the narrative. This role is usually taken by a strong, dominating male character so it is unusual that a woman undertakes this role. “Findings showed that 58.6% of VFACs (violent female action characters) were portrayed in a submissive role to the male hero in the film, and 42% were romantically linked to him.” (5) This demonstrates that it is quite rare for a woman to be the dominant character in an action film as well as only acting as a goal for the male characters, but does this statistic apply to Lara Croft? Women continue to be shown as sidekicks to more dominant male heroes” (5) It is a common held belief that woman are given the role of sidekick (A role in Propp’s theory), or “sidechick” (5) and don’t add to the story other than to act as a reward for the male hero. To discover whether Lara’s Character is a female hero and therefore whether she advances the narrative I analyzed a key scene in the film where both she and the illuminati agents are trying to collect a piece of the triangle of light. Lara uses her intelligence to work out the 2000-year-old puzzle and then uses a battering ram like device and her momentum to destroy the crucible that holds the first piece of this magical triangle. She manages to do this before the villain (another of Propp’s roles) and she manages to escape with it, while defending herself against both illuminati agents and resurrected stone temple guardians. This shows that she is not a damsel in distress that are often seen in action films and that she can defend herself against many strong male characters. This character shows that she can advance the narrative she can stop some dangerous people from potential destroying the world.    

In hindsight, Lara croft looks like a strong and dominant female character that doesn’t need any help from the male characters. She is strong, clever, athletic and violent, which are all the characteristics that many male heroes have. However on further analysis this may not be the case. One of the last scenes in the film shows the villain blackmailing Lara to reunite the triangle in order to reverse time and save Alex West with who she is romantically involved. This clearly shows that’s she is not always in control of the situation all the time and she has to obey a dominant male. This characters late in the scene, when she reunites the triangle as this starts a race between the protagonist and the villain. The Race takes place in a mystical cloud like location with the Triangle in between the two of them. She manages to beat the villain to the target and then reverse time back to the moment when West dies and then fatally wound the villain. This shows that she can be a dominant character and that she is able to defeat many male characters. 

Tuesday, 2 October 2012

Lost - audience response

What has been the audience response from one of the industries you have studied? 

- Does audience response mean positive
- Nationalities
- Critics, high brow, low brow
- Has it influenced fans, production companies
- Has it lead to merchandise/ DVD sales
- viewing figures, series to series
- Forums

Lost has had a wide variety of responses from a wide range of people. This response need not be positive, it is true that many people do have a positive response to lost but many people have also had a negotiated or a oppositional response.


Average US viewing figures  (millions)
    Series 1 -  15.69
    Series 2 - 15.50
    Series 3 - 17.84
    Series 4 - 13.17
    Series 5 - 10.94
    Series 6 - 10.08

 As you can see from the figures above, Lost started a huge success at series one with over 15 million people tuning in for the first two series. This suggests that most of the audience had a positive response to the first two series and then in series three the audience peaked at over 17 million. This means that the audience has grown by over 2 million people and the majority are still having a positive response as they are still watching the program. However, after series 3, the figure steady begin to fall, which suggests that more of the audience are having a oppostitional or a negotiated response to the text. This could have been caused by the bizarre story-lines or too many unanswered question in the show.


It is fair to say that "Lost" has influenced fans a huge amount in a variety of ways. There are a number of websites created by lost fans, or Lostaways / Losties, dedicated to Lost. This shows that some fans have been inspired by lost or that they are so obsessed with lost that they create site such as Lostpedia ( http://lostpedia.wikia.com/wiki/Main_Page) and lost fans (http://www.losttvfans.com.  
    There have also been references/parodies of lost in a number of other TV shows and games, such as American Dad, Family Guy, Scrubs and Will and Grace.
   A interesting fact is after the first series was shown on TV, Harley's "numbers" were the third most common numbers chosen for the Inter-state lottery.

Monday, 1 October 2012

How does your chosen text attract a wide audience?

The text i have chosen to study is Lost, series one, episode 2 "the pilot". This text attracts a wide range of audience by using a variety of techniques. These are a ensemble cast, creating a hybrid genre (post modernism) and by using a narrative structure. 
         A ensembled cast is a cast that differ from each other in a variety of ways. This includes gender, age and culture. This means that that the audience will be able to relate with at least one of the characters and therefore they will be able to receive some uses and gratifications. A example of this is the scene where Michael and his son (walt) are talking about his lost dog on the beach, when his father says "I will buy you a new dog". Then Walt storms off and his father is left disheartened and confused. A person in a similar position (a single father) will be able to relate to this situation and then gain information(Pies) and also personal identity. 
          Another example of this is the character Charlie. In this episode, Charlie can be seen sat under a tree taking heroine. A person who also has a addiction to drugs will be able to relate to him and carry on waking the program to find out how he deals with his problem and then gain both personal identity and information. 
  
A narrative structure is also used in this episode. A narrative structure is the layout of the story. This particular structure was proposed by todorov. This states that the text starts with equilibrium, then the equilibrium is broken, then a quest is proposed, then the quest is taken and then equilibrium is restored. A example of this theory can be seen in this episode. The equilibrium is when they are searching on the beach, as this is as normal as they can get. The equilibrium is then disrupted when the two survivors start arguing and they propose the quest to go up the mountain to get a signal. Then they actually depart on the quest. However they is no restoration of the equilibrium as this is a long series and the equilibrium will be restored later. This narrative structure attracts a wide audience because it is a accepted and long used narrative structure, so the audience are familiar with it. This means they can connect and engage with it and therfore enjoy it more. 

       Lost is also a hybrid of many genres as it contains many different genre conventions. This makes it part of the post modernism theory. By merging two, or more, genres together it creates something new and interesting that hasn't been seen before. A example of many different conventions is the action genre convention: high use of special effects, which can be seen in Kate's plash back where the plane is being ripped apart an people are flying out. A fantasy genre convention is is: A quest is usually taken. THis can been seen in the scene on the beach when kate decides to go on a trek to the top of the mountain. As you can seen it has both genre conventions and it is therefore a hybrid of two genres. The benefit of being a hybrid is that it attracts fans from both genres and it therefore attracts a much wider audience. 

Lost - Action Genre conventions


LOST:
What Action conventions lie in the series lost?
-       At the start of the scene we see a plane with passengers aboard  when we are introduced to Charlie a drug taking addict who hides away in the toilet whilst he takes an illegal substance.  The score builds up as airline crew gets irate about the situation and asks him to leave during this moment the planes power is lost and begins to fall. Half the plane has broken off using special effects  to show the plane and  passengers for fall into the sky. High alarm bells ring when oxygen masks fall increasing the tension.
-       This episode shows a high demand of enigma codes proving that this series is  for a mainstream audience as we are constantly guessing what will happened why it happened. Such as  when we see a pair of handcuffs on the floor with a  close up shallow focused shot ,this is too show the importance of this item giving narrative clue’s to the mainstream audience accompanied with score to give direction to there emotion. Also in this episode we are shown a polar bear out of its habitat this instantly throws enigma codes to the audience as to why a polar bear is there?  Lost uses a gathering of enigma codes as they will use 4 to 5 different enigma codes as they have to consider ad breaks this keeps the audience in tension to watch.
-       We see a love interest between Jin and Sun who are a married couple who although doesn’t show a loving connection but are married due to the cultural issues and nationality issues we can tell that there is a relationship but it is a negative view. As Jin has power over Sun in certain scenes as he tells her to do her top button up showing a controlling husband.
-       In this episode we see one chase scene which is developed by score and medium shot of the leaves where the noise of the polar bear comes from where we see movement. The group then run away from the noise where Soya stays and pulls his gun out to shot the animal. We see a chase between pray and predators in this episode.